I work with early teams before the route to market is clear.
That usually means moving between buyers, messaging, and sales. Finding what works, then building the structure around it.
Seven years across growth and expansion.
Based between Amsterdam and São Paulo.
A consumer company testing its first B2B motion.
A B2B SaaS startup turning marketing into traction.
A new buyer group, with no obvious way in.
Founder-led sales that needs more structure.
A launch that cannot wait for the playbook.
GTM and expansion for ventures in Brazil, from market questions to launch.
Brazil launch: positioning, rollout, 600K downloads in 6 months.
Brazil activation for a European fitness app, across community, PR, and campaigns.
Finding new routes to market.
Opening first conversations. Running early pilots. Building structure around what works.
Taking something new to market?
Open to hearing what you're building.